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DDMA Digital Analytics Meetup: From Dashboard to Dialogue

Marketing · AI & ML · SaaS

DDMA Digital Analytics Meetup: From Dashboard to Dialogue

Hosted by DDMA

When

Thursday 12 November 2026

3:30pm – 7:00pm

Where

Digital Power

H.J.E. Wenckebachweg 123, 1096 AM Amsterdam

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Price

free

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about this room

A DDMA Digital Analytics meetup hosted at Digital Power on the Wenckebachweg, on what conversational analytics can and cannot do. Saskia Heyster - a data analyst who has worked across retail, e-commerce, hospitality and FMCG - presents experiments comparing AI-generated analysis with the work human analysts do, showing where the tools already hold up, where they fall over, and what data democratisation looks like once you try it in practice rather than in a vendor deck. 15:30 to 19:00, free for DDMA members and non-members alike.

why go

a named analyst showing her own test results instead of a platform roadmap, which is rare in this corner of the market. Best for analysts, data leads and anyone being asked whether an LLM can replace their dashboard.

Speakers

Saskia Heyster · Data analyst, DDMA Digital Analytics

getting there

Digital Power, H.J.E. Wenckebachweg 123, 1096 AM Amsterdam

Hosted byDDMA
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